Trade Show Booth Design
Converting Leads into Sales
MAXIMIZING VENDOR PARTNERSHIPS
CONCEPTS TO LEVERAGE YOUR NETWORK AND POSITION YOUR COMPANY FOR INCREASED BUSINESS WITH ATTENDEES.
Why Attend? Face to face connections are the most powerful method for fostering trust, building long term partnerships and driving business growth. This complimentary series brings industry influencers together, sharing their knowledge and “next” practices, providing you with tools to succeed.
Who Should Attend? These workshops are designed for business leaders; you are encouraged to attend with your team. Learn and receive tools to craft a strategy to innovate your effectiveness pre, during and post event. Each workshop builds upon the other, empowering you with the confidence and tactics you need to attract and engage attendees, fill your pipeline with leads to grow your business, build community across the industry and excitement for the show.
WORKSHOP LEADERS INCLUDE: JANET MCNAUGHTON AND MAEGAN IRWIN
Janet McNaughton, Founder & President of Lasting Impressions. Janet is a promotional marketing consultant and provider: the whole package, from high level strategy to flawless execution. With over two decades of experience partnering with many industries Janet has built a reputation as a valued marketing partner and is well versed in business development, leadership initiatives, employee engagement, customer retention and the importance of compelling messaging. She can provide top quality branded merchandise and print collateral. Even better, she has the unique ability to hatch a winning concept, plan all the details, keep the project on track and deliver dazzling outcomes on time, on brand and on budget.
Maegan Irwin, Account Manager and Training Coordinator for Triumph Expo & Events, Inc. Maegan has spent 18 years exploring the events industry inside and out. As a former producer for a variety of events, she’s sold exhibit space, spearheaded marketing campaigns and consulted extensively on best practices. For the past 7 years, she’s focused that knowledge to provide expert help in subsequent roles in exhibitor services and account management with Triumph Expo & Events. Also the Training Coordinator for Triumph, Maegan is passionate about education and training both internally and when working with clients at all experience levels.